American Professor and King of Nothing

“Creativity is piercing the mundane to find the marvelous.”

-Bill Moyers

I am glad to be back writing again after a long hiatus….This is not a regular fare for those of you who have read me in the past…It is simply a laundry list, a sorry set of excuses explaining my absence, and one way to personally reflect on “mundane” events from the last couple of months. I track below one “normal” day’s activities:

–Read RSS, Twitter, NY Times, Facebook updates with coffee–1.0 hours

–Forget to eat breakfast–0 hrs

–Check in on Ms Yue and practice my Yueyinglish–30 min.

Prepare lecture materials for the week on Culture, Writing, Social Media…–1.0 hours

Tweet and Re-Tweet interesting articles about China, Charity, Humor, Inspiration, Good Music and post pics from my i-Phone and relate drivel about what I am up to for the day (zzzzzzzz)….. –1.0 hours

Order in late lunch that I eat cold later while I am working–2 min.

Read and answer all @ and DM Tweets, Email, and FB messages sent my way; try to delete most of the 120 spam mails received overnight–1.0 hours

Speculate on the actual number of Viagara users who buy online–10 sec.

Online meetings with amazing charities to whom I donate time, web work and support–1.5-2.0 hrs

Training and consultation with digital interns in SEO, SEM, PR 2.0, online digital marketing; prepare business proposal for an expat business that will either not pay for, or steal and then outsource to a “good friend who is an SEO expert” –2.0 hrs

Clean my world-view glasses and remember all the good folks; chant “the future is all you can hope to control”–10 min.

Buy some clever domain name (Straight-eye-for-the queer-guy.com) that I will park with the 185 others I own and never use–5 min.

Catch-up on Skype with close friends and collegues–1.0 hours

Lecture on nothing I was prepared to speak about–2.0 hrs

Laugh and walk away when students or colleagues ask the meaning of “multitasking”–0 min

Business Planning, delegation of work with PA and team–1-hrs

Re-explain business planning to the interns who pretended they understood my colloquial English the first time thru–30 min.

Do a BBC Radio Interview on Censorship–45 min.

Wonder if that sound at the door is the Net Nanny–10 sec.

Write 3 letters of recommendation for students past and present–45 min.

Give pep talk to the students for whom I wrote recommendations and tell them it is not necessary to send applications to 65 U.S. colleges for safety–1 min.

Help brainstorm three separate creative projects (non-profit) with artist friends in Washington, SG and Shanghai on Skype and by telephone– 1 hr.

Do Guardian newspaper interview about China Internet/Social Media/Censorship–45 min.

Wonder if I have seen that car outside my house before–10 sec.

Hand code/write SEO/SEM work I am “donating” to a $1,000,000 online company that pays a friend instead of me (he is in danger of losing his house due to a layoff)–30 min.

Media Magazine Interview (sound bite) about Baidu/social media in China–20 min.

Drink 3-5 canned drinks (tea, fruit juice, diet Coke…)–Ongoing

Make organizational plans for free networking event I sponsor in Guangzhou –15 min.

Skim a poetry book while in the, um, library (do not visualize)–confidential 😉

Power nap/meditate–20 min.

Catch fast dinner at a local cafe; watch TED video on i-Phone enroute–45 min.

Openly stare at the 60 year old expat and his 25 year old Chinese mate without a rational thought in my head–seems like days

Watch a re-run and then the news (also a ongoing re-run) while surfing the web for new ideas–hard to do as I have had hearing loss since my twenties (THE MILITARY FRANK, THE MILITARY) and often need closed captions or subtitles (yep, really)–1.5 hrs

Try to reconstruct the plot line of the show I watched (’cause I was surfing at the time) and Google/Yahoo TV news stories that the Chinese censors tried to hide by cutting away to commercials–20 min.

Curse the Great Firewall, Twitter’s Fail whale and the sluggishness of my computer on VPN–Afraid to quantify

Make plans (hotel reservations or prep my spare room) for out of town first and second life  guests who graciously drop by and rescue me from myself at least one day a week–10 min.

Scan and answer tweets and retweet valuable or fun information; blow soda thru my nose at great tweets by , , @ and others; marvel at the kindness and wisdom of folks like @, @, @, @, @, @, @d, @, , @, , , @ , @ and scores of online buds–30-40 min.

Plan on how to politely turn down a chance to write chapters for 3 books on China SEO, Internet and Business; write three blog articles in my head and “vow” to put them online; “swear” to begin learning more Chinese; think of guests for radio show (soon to return) with Des Walsh and for Web Wednesday Guangzhou; lament that I have not read a whole book straight thru in 2 years; get back up to take medicine for autoimmune condition that keeps me awake and in pain most nights; create 20 new business ideas I will be able to say in 10 years I thought of first–45 min. (while trying to get to sleep)

Be thankful, really–24/7

I will be rotating the posts I swore I would write 😉 with poetry from my new book: Stone Pillow: New and Collected 1994-2009. The first poetry post will go up tomorrow!

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Returning in the plane from the AdTech conference in Shanghai I remarked to a colleague that I thought blogger, author and social media icon Shel Israel to be a wonderful writer. My associate replied with “As good as you?” I was struck dumb, unable to answer as I wasn’t sure whether it was meant to be a compliment or was a ping to test the depth of my self actualization. I didn’t answer immediately and instead set about reviewing in my mind the event I had just attended and tried to solidify my thinking on a number of issues raised while in Shanghai…

Robin Li was scheduled to be the keynote speaker for the annual gathering of media, advertising and PR decision makers who come to AdTech for education, networking and the renewal of ties. Li, who has canceled his appearance at the event before, reportedly called the night before the event and announced he would not be there. Rumor has it that he phoned again later and asked if he could send a second to deliver the opening address and AdTech brass demurred because the condition was added by Baidu that there be no question and answer session.

An official statement was released by AdTech later in the morning that indicated Li had called off his speech because of a sore throat and AdTech had opted to form a panel of experts on his proposed topic rather than accept a stand-in from Baidu.

What really prompted Li’s absence is less important than the absence itself: BAidu, a NASDAQ company, under fire for alledged complicity in search result suppression for money in the Sanlu Milk Crisis, puported willful acceptance of funds (15-20% of gross ad revenue) from unlicensed pharmaceutical companies, Intellectual Property battles in court regarding music download links thought by the recording industry to be illegal and constant criticism from search engine professionals and Internet publications regarding the manner in which Baidu marks (or fails to delineate) paid ads as different from organic results. The fact that Li was not available to answer in any fashion to charges levied against the company gives credence to those who, for whatever reason, look to diminish Baidu’s powerful presence in the world’s largest Internet market. Li had a chance to answer to allegations, allay fears, and rescue credibility and revenue, but did not. I would have been there had I needed an assistant to lip-synch my remarks. But, Baidu, like many Chinese companies has not always taken the management road best traveled and did not hike it at AdTech. I heard a PR industry old-hand remark that even if their PR company had the chutzpah to issue them sound advice/ultimatums they would likely not have listened. Even the hard hit Sarah Palin, stared down an army of spin doctors and managed to put a little lipstick on the face of some very ugly remarks. She did not win the nomination for VP of the United States, but she won a great many supporters by putting up a fight.

Later on at the conference I was a member of a powerhouse social media panel where I was fortunate to share the stage with Joe Chen, Ceo of Xiaonei, Jigsaw Media Partner P.T. Black, Magdelena Wszlaki the Regional VP of Agenda Corp and Jeff Lyndon a 26 Year old VP of Interzone Futeball and already a pioneer in China online gaming. One of the questions moderator Black asked of us was to answer to a P&G executive’s recent remarks indicating that he did not see the efficacy of social media over conventional advertising. All panelists were in agreement that to shunt conversation, conversation being itself the rightness and reason for social media, is to assume that consumers are less informed about their own needs than the corporation that is pitching them. Feedback and engagement are the mediums in which we will grow excellence, social responsibility and honorable brand loyalty. We are he worst judges of our own foibles and failures no matter how bright or seasoned a veteran of any professional war we might have fought in….

As for comparing myself to Shel Israel?:  I am currently reading–and I am shamefully tardy in doing so–the book, Naked Conversations, that he and Robert Scoble penned. It is a must-read for anyone in Social Media. It is a brilliant treatise that truly stands, as stated by Chris Pirillio, as an unofficial sequel to the Cluetrain Manifesto. Shel’s genius as a writer lay in his ability to take a starched white-collar idea and transform it into a blue-collar working treatise that speaks to the needs of a diverse tribe of social medians. He is a better writer than I am and I am not less of one for acknowledging that fact. I am not afraid of conversation and while my competitive self likes winning I warmly applaud mentors and masters….

Baidu, or any company, would do well to join the party (not that one…) and join in on the many conversations, those that honor AND those that harangue, which can only make us better business people, more responsible netizens and decent global citizens.

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They opened a pawnshop near my apartment building this week. I had an immediate visceral reaction to the sign that gives them what I think to be only the illusion of mercantile legitimacy. I have always found them to be sad repositories, museums of familial totems earned, won, or created by previous owners and then sacrificed. In this weakening world economy pawnshops are themselves heraldic emblems of societal failure and loss.

Having come from a poor military family (many of us lived far below the poverty line in the 60’s and 70’s) I know well what it is to watch your father sell a year’s worth of $25 dollar savings bonds, for pennies on the dollar, to pay off a gambling debt so there would be food to eat. I can still feel the anguish my mother’s face refused to show when we had to hawk what few heirlooms we had left—the few that survived an earlier tidal wave in Hawaii—to a cagey German national who had set up shop near our housing complex in Frankfurt to prey on enlisted men and their families. I witnessed many of my friends surrender personal property and pride for all manner of reasons.

Yesterday, on the micro-blogging site Twitter, Jeremiah Owyang wrote something to the effect that those who need to tout their importance on the Internet may not be nearly as powerful as they purport to be…. Now that there are new online measurement tools that can allegedly rank an individual’s influence within a particular social network and give credence to new status many proudly advertise their standing, The developers use varied formulas, but all give a great deal of weight to the number of followers a person has and how much “reach” their down-line possesses; hence, many members of communities spent countless hours collecting new ‘friends”, employing automated recruitment software, and verbally cuddling, poking, hugging or prodding others to include them in perceived circles of influence. Users pawn their time and, in some cases, their true persona, in an attempt to gain some measure of virtual worth in the form of a numerical representation or a percentile ranking. I am competitive and love nothing more than a good fight and, better yet, a win. But, I don’t consider social networks a sport. They are weapons of mass construction (sorry) in the hands of capable leaders and pawn shops for one’s humility and integrity in the worst of cases.

In the military, where I spent eight years of my early adulthood, we often said: Lead, follow, or get the hell out of the way! Seth Godin in his well-written new book Tribes more politely calls on those in conversational communities to lead their followers toward their passion for connection, education, causes, business, politics, social good and other common interests. He sees the immense potential for change in networks like Facebook, Friendfeed, Xing, Twitter and the like and has penned a structurally sound and reasonably idealistic (they are not contradictory terms) blueprint for leadership.

I am a teacher; that makes me, not so much a leader as it does a conduit, through which leaders can speak, albeit with my voice. The real value for anyone choosing to follow me is that I try to pass on the best of what I read and learned from the many thought leaders I am privileged to know or have met during my 30 years of encounters with social media. Don’t get me wrong: It is also a place of instant feedback and communication and often great fun I think the Twitter commentary on the opening and closing ceremonies of the Beijing Olympics, written by a number of quick-witted and well-seasoned China Hands were as enjoyable as the event itself.

Most of my personal tweets or comments, ones that add little to public dialogue, are sent back to recognizable digerati/Twitterati in private. Many vapid tweets I see are saccharine and paw at community leaders in an attempt to gain favor. And the stars are not immune to a glamor shot and a few well-placed compliments it seems. But, of what community value is there in narcissistic displays of public affection?

I have spent the better part of the last five months paying back debts, monetary and relational, accrued after losing my way because I chose to take directions from people who mimicked (and continue to mimic) leadership well enough on the net that even I actually thought they knew the way out of the virtual forest. They were folks are who must imagine they will gather a crowd at their virtual funerals and be buried beneath a score of “growing gifts” spread on the casket. It profits a man nothing to give his soul for the whole world, but for Twitter?

Post Script:

I admit that Twitter has now practically replaced my RSS reader: I find more relevant, up to date news being sent by trusted sources there than anywhere else. I track multiple conversations on everything from education and the arts to Creative Commons and censorship. I pay close attention to the sage wisdom of the leaders of my tribes: the online professor of social media or his Aussie counterpart ; the forward thinking enthusiasm of and Jason Kintzler’s new social media pr tool; the strong prolific online working man’s writing from ;
the intelligent world meta-view of @rmack; the important grassroots realities of ;
the enjoyable, raw energy and inexhaustible commitment to the web community of @loiclemeur; the heart-songs and charity of the Library Project’s ; the spiritual thoughtfulness of ; the cutting edge insights of , , , , , , , , , , , @ganglu, @nuibi, , , @pacificit, , @flypig, @the busybrain and
dozens of others to whom I apologize for not them listing here….

China Humor,China SEO,China web 2.0,Chinese Internet,Personal Notes,中国

Shanghai and Beijing have enviable expatriate communities; many long term residents of China from other countries live, and foster social connections across cultural boundaries. Unless you are an young, resilient, party animal or a consular type, Guangzhou, with a few exceptions, can feel  uncomfortably transient and fragmented. That is why many have told me they hope for Web Wednesday to build on its first successful meeting of Chinese and Foreign Internet professionals.

That is all to say that a visit from an old friend, especially a gentle , deep-thinking one who always breaks up the unceasing rhythms of this hurried, harried immigrant workshop town for me. when he is around I happily feel cobwebs clearing on internal scaffolds of old dreams and aspirations.

He he is a Buddhist monk, 小双 (Xiao Shuang) who goes by the English name of Zachias. Zachias was the Tax Collector described in Christian literature as the man who climbed a sycamore tree in order to get a better view of Jesus Christ. 小双 actually chose his name after hearing a lecture of mine on Trappist/Benedictine monk and prolific writer Thomas Merton. I was talking about Merton’s last journey  before his death. He traveled to Tibet to meet the Dalai Lama in his quest to discover the true waters of religious thought he believed flowed from mainsprings the east. Merton had given his lifer to solitude believing that the distractions of the secular prevented a clear view of the spiritual. But, at that point in his life he also thought that the notion of complete segregation as practiced in his monastery created an illusion of holiness. Holiness is something in the distance and one rises above the crowd to witness it, to be guided by it, not to achieve it.

Writer Edward Rice would later call Merton, in a book by the same name, The Man in the Sycamore Tree.  Xiao Shuang aspires to be like Merton who is thought to have been a reincarnation of the Buddha by many Tibetan and Indian practitioners: He aspires to be a seeker of truth, not a symbol of reverence. And I aspire to adequately chronicle our talks of 25 years just as Rice did with his beloved friend Merton. In our two and a half decades of campanionship and cooperative learning we have never once argued. We have talked about everything from existential phenomenology to our mutual love for the Chicago Cubs.

Today we spoke of the Russian decision to commit troops to combat during the Olympics and actions of an American zealot in China for what has been called a “pseudo-guerrilla protest” on behalf of Tibetan Independence.

On both the conflict in Georgia and the missionary known as “iamgadfly”  he quoted Merton:

“While non-violence is regarded as somehow sinister, vicious, and evil, violence has manifold acceptable forms in which it is not only tolerated, but approved by American society.”

He viewed, as do I, both acts as unacceptable and violent: Russia violated a long-held moratorium against violence during the games; imagadfly purportedly was “giving a voice to the voiceless” when he vandalized upscale hotel rooms in Beijing, covered the walls in pro-independence slogans.

Zachias holds that a few obscure slogans in a hotel room, even broadcast on Youtube, could do nothing more than raise some angry voices in a country that recently received hundreds of hours of approved television instruction in Tibetan culture following the recent riots.  Ifimagadfly thought the Tibetans could not be heard before, he should imagine the din and roar resulting from his actions. Merton believed that the prayers issuing from his Abbey were powerful enough to effect world change. Zachias and I tend to believe, like CS Lewis, that prayer has more influence over the petitioner than the petitioned. At the risk of sounding opposed to human rights protests, we are both sure, and think Merton would agree, that delivering supplications to a deity as you commit a crime in a foreign country is unlikely to create a spiritual  butterfly effect for Tibet.

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A 4th year Chinese student in IT dropped by today and laughed at me spending as much time delighted by news appearing on my i-Phone as on the television. It took a long time to explain to someone, who isn’t even allowed a TV in his dorm or access to much outside of the school intra-net, that I was (insert wry smile here) “riding a wave into the future of social media”  I was “tweeting” a story about an Olympic medalist friend of mine and realized that the student  was not even alive when my buddy won his cache of medals. But, I am lucky enough to stay young and trendy (2nd wry smile goes here) because I play in the social end of the web’s information pool.

I have virtually stopped using my RSS news readers since social media ‘s soup of the day, Twitter, saw its user base explode in recent months. I get sent (tweeted) dozens of links a day that I dutifully follow to viral fun and even breaking news that might not have reach me via email alert for several more hours.

I have also have made a host of new “friends’ around the globe. The blogosphere, before I slowed down my postings, brought me almost daily into a cohesive network that connected me to dozens of like (and not-so-like) minds in China and elsewhere. Debate, helpful web information, coping strategies and places for fun and personal development appeared in ping-backs, linked posts and comment threads that I would discover via statistics programs, and aggregation tools like Technorati.

These days most of the news, reviews and acerbic boos I track are first broadcast in real time over Twitter, Friendfeed and Facebook. And yesterday’s (a way to view aggregated info on a single topic)  during the Olympic Opening Ceremonies was just straight-up fun! David Feng, the hardest working tweeter in the business, did a better job at translations, and commentary than did any of the newscasters on CCTV or Pearl (HK). Kaiser Kuo, Paul Denlinger, Thomas Crampton, China Buzz (from the news center), Rebecca MacKinnon, Papa John. , Marc (from inside the stadium), , and a host of others joined the creators, like , of a phenomenon that was and is by turns funny, wonderfully irreverent, informative and better at fashion critiques and obscure celebrity sightings than (insert the dubious catch of Canadian language geek DaShan walking with the Canuck team) is Perez Hilton’s army of snitches. And they do this while character-cuffed to 140 (133 if you count the hash tag) keyboard ticks a tweet.I think having to compress  thoughts quickly and concisely forces you to write free of your normal subjective shorthand and makes for unusual candor and sometimes great comedy: Cyber-Haiku.

Intermittent breaking news about the Hurricane near the US and the deeply disturbing report of a Russian attack on the Georgian capital was woven into observations being made during the parade of nations. If you were following along, you did not want for flash bulletins on anything of importance inside or outside the venue.

You can follow, or join in, on the micro-madness (you are gonna need to draw on that course you took in speed reading) here at  #080808, view some of the icons, and click on them to follow folks, created for the ongoing funomenon here: Icons

And just so you know that the rumors of traditional media being dead are truly and greatly exaggerated: The organizers and participating Chinese-Tweetlandians were humbled and impressed by a mention in The Times where, if you want the skinny on the people and reasons for all of this you “can read all about it” here: Chinese Tweeters Celebrate Olympics With #080808 – NYTimes.com

As veteran film producer/director, and wholly addicted tweeter, Siok Siok Tan broadcasted last night: “Twitter is fun again!!” Yes, that and a lot more….

Sorry, I need to go now and tweet that I wrote this story….

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Discovery Channel Director and Producer Siok Siok Tan has made her Boomtown Beijing Documentary available to us…

It is great News!

Click on the video buttons above or head to the first of two “Involver” applications we will use:

http://apps.new.facebook.com/boomtown_beijing/campaign_memberships/home?_fb_fromhash=0976618598b5aab8a5de78491bb00104

Help us beta test the application and do some good in the process. The Library Project, The Ms Yue Cancer Fund, The Reading Tub and Sichuan Volunteer Teachers will all benefit.

Sign onto the application and invite your group members and friends. Please investigate all aspects of the application and send me feedback as soon as you can. The top 10 recruiters will get 10 free hours of social media campaign consultation for free.

Please watch the trailer and do what you can to help make this a phenomenal success!

Thanks everyone!

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I enjoyed an article today about the search habits of Chinese and American youth. The short story is that the search stats for product information are incredibly similar:

Give advice to others about products/services purchased
*

Chinese 18-34 **Americans 18-34

 Regularly Regularly

 Search Online Search Online

Regularly 56.1% 53.8%

Occasionally 42.5% 43.9%

Never 1.4% 2.3%

Source: BIGresearch, *China Quarterly (Q2 2008), **SIMM 12 (Jun 08)

What was not a shock to me, but might interest the folks who most read this blog (56% from the US)  was the way they shared information after they secured what they were looking for online: where American young adults prefer to pass information person to person or via email, Chinese Netizens text message, or call each other. So, that’s what is going on in most classrooms in China: They are not sending the exam answers to their buddies, they are just doing SMS reviews of that new i-BOD or i-Fone at the local electronics speakeasy.

As seriousness aside, it is a shock to a first-time visitor to see how prevalent SMS texting is here. I pampered myself a few weeks go with a movie and a pizza. It costs about 20%  more here (and 60% if adjusted for cost of living) for that combo than in the states–and we want them to quit buying 60 cent DVDs, but I digress. At Pizza Hut I guestimated that  2/3 of the people within view were either on the phone, sending a message or playing a game. And later, IN the theater, about 10% of the crowd there for Kung Fu Panda appeared to be glowing in the dark from ambient light coming off their cell phones.

What I found when i was teaching was that a rumor, truemor, or current event release could travel to every student residing at the far reaches of the campus faster than any Public Address system. Smart application designers are going to learn how to leverage that power in the very near future. I look toward mobile entrpreneurs to find ways to effectively deliver viral ads in the body of messages.

Me? I am still looking for a cheap James Bondian style pen that will jam non-emergency calls on the train, at restaurants and movie houses and broadcast parental style admonitions to the offending parties.

The more authoritative post is here:

Both Young Chinese & American Online Searchers Spread the Word but Differ in How They Communicate Findings, According to BIGresearch – MarketWatch

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Tired of no respect? Weary of fellow Airport Security officers ribbing you for taking vocational education all five years of High School? Do you think George Bush could beat you on Scrabulous? The answer for you is here today on OMBW!

Get instant respect from the Jiade school and for no money!!!

There is one small catch. You need to pass this simple test:

1. What stands out in this picture from an Internet advertised English Training school (移动英语—沟天下 易如反掌) I discovered today on the Chinese net (YES, REALLY!): MOBILE SCHOOL

If you answered, “David quit dyeing his hair!” you are on your way to a new and profitable career as a China fake-goods spotter. That alone will save you tons of dough on eBay and Craigslist!*

Now the tough one:

2.What is unusual about the school’s certificate of appointment from Harvard University?

If you answered, “There weren’t three Decembers in 2004!” you are almost there!**

Last question: Why do they call it the Mobile training center?

And if you answered, “Where the hell is stuff I paid for?” you can download your Jiade diploma right now:

FREE Jiade diploma!! Click Here!!! This post was the result of the 175 spam emails I relly recieved from Hong Kong Scammers this month (posing as Nigerian Scam artists posing as sons of deposed rulers in some overthrown African country) all phishing for fools. This issue was discussed recently on Josh’s Blog and I just had to chime in.A friend living in Macau actually had her website bandwidth hijacked recently and used as a phony front for HSBC bank. She is lucky as has her site back and I can only hope they slammed the bad guys. But, cyber-crooks are getting more and more sophisticated: The graphics, phishing techniques and quick transfer of your cash or credit card balance is frightening. I had an online bookstore several years ago bilked of thousands of dollars via medical textbooks that were being bought with stolen credit cards and then resold to nursing schools country-wide. The ending to that story is mixed: I helped authorities nab the bad guys, but never got the money or books back.Do you think you are good at ID’ing phonies? If so, try McAfee’s SiteAdvisor test: It is 10 questions designed to test whether or not you can spot “phishing” attempts to steal passwords and other personal information. I scored a 9/10 which means I am still vulnerable!–They all aren’t as easy to spot as the site above. Here is the test and some hints on how to not get got: SCAM …. They pulled it from the site just yesterday after we tested it, but their blog still has it listed ( a scam re-direct to the security advisor download :-))…. Or maybe they were hacked….They do have up a spyware quiz: SWQ

*Harry?

**Chinglish in the citation…and Harvard has a Principal?

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Adam writes on the Lehman Law Blawg [sic] that the new ordnance in Shanghai requiring foreign businesses to add Chinese characters to their name is “misguided.” He goes on to make his case: “The claim that a foreign-language-only name is a major impediment to Chinese-only speakers is dubious. Even if potential customers cannot say the name, they can refer to it in other ways, for example, ‘that pizza place on the corner of Taicang Lu and Huangpi Nan Lu.’ As for access by taxi, unless you are going to the Shanghai Museum or some other such well-known landmark, names are useless. Whether you say City Diner or a Chinese name, you’re going to have to tell the driver ‘intersection of Nanjing Xi Lu and Tongren Lu’ to get where you want to go.”

Adam, I kind of expect to be reading Chinese (authentic Traditional Chinese) in Guangzhou, and even Portuguese in Macau. Just a guess on my part, but there seems to be some ethnocentrically driven historical precedence for the annoying habit of the local governments insisting on being able to navigate streets and order in eateries using their native tongue….

In China, that country bordering the country with the man with strange hair that is building a nuke, people brought up during the cultural revolution who don’t read English or Pinyin, probably don’t know the Hard Rock Cafe from a day-old bread store, but they have heard of Xingbake (the Chinese name for Starbucks) the American coffee joint or Kendeji (pronounced cun-dutch-ee) the chicken emporium. And even the Cantonese taxi divers can take you to either one if asked…

Adam gives his jury summation thusly: “Finally, foreign-language-named businesses add to the cosmopolitan air of a city. As one strolls through the streets of New York, Los Angeles or Chicago, one will see many Spanish, Chinese, Korean, Japanese or other foreign-language-named businesses without English translations. Because Shanghai is unique in Mainland China as an international and cosmopolitan city, this diversity should be celebrated, not hindered.” Adam might have had me here if he he hadn’t introduced reasonable doubt in his argument by saying “Shanghai” and “free market” in the same sentence…But then, I lived in Chicago and did see a few businesses in ethnic neighborhoods with signs exclusively in the area’s dominant language, but most ethnic businesses in most cities have romanized names as well….The businesses intentionally wanting to appeal to immigrants left out “ease of menu translation” in their business plan to-do lists. The places looking to be cosmopolitan were smart enough to add English characters.

And if 谷哥 (Google) and 肯德基 (KFC) haven’t filed any ethnic diversity lawsuits because people here now know them better by their Chinese monikers, I doubt 星巴克 (Starbucks) is headed to court either.

By the way: “Guido”and “Boris” (their English names) from Guangzhou’s Tourism Board want to pay you a visit to discuss ways to improve on internationalizing their hick towns Hong Kong and Guangzhou… And “Makudonorudo” (the Golden Arches) in Japan wants you to represent them as they are tired of their name sounding like a morning rooster in the ads that air in the backwater town of Tokyo….

Adam is held in contempt of culture unil further notice…

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I started an Search Engine Optimization (SEO) series a few months back and then abandoned the effort: Feedback from regular readers, most of them blogless and not looking to adopt, read, “I’m bored senseless!” It seems that only members of the China shoe-money society really read things and then they pissed and moaned: “It’s too simple,” or “Explain how to put an image in my post that doesn’t blow out my sidebar” were some of the two emailed questions….And then there was the uproar created by comments on a blog that used my posts to generate traffic by calling Fili and I “Greedy Superficial Bloggers” for discussing Search Engine Optimization (SEO) methods on our sites. It even got people taking sides and nearly cyber-rioting before he kind-of admitted it was just a scam meant to coax more readers to his site. But, I digress…

One of the deservedly best-loved sites on the planet is Post Secret. The trouble with being public and popular is that you are open to spoof. (Dear Sinocidal, I am still waiting for next April 1st….

The picture above was blatantly ripped off a very funny parody of Post Secret. Now, a lot of it is out loud funny, but a bit of it will only be understood by Fili, Ryan and others like the ass-hat. You can take a peek at it by clicking on the picture above. The photo references Matt Cutts, a paid stooge for Google whom I parodied hereon the site,  a few weeks ago. Anyway head over to the comedy and have fun. REMEBER to click on the links below the pictures for more fun….

PS: Speaking of Fili: Head over to his blog as that greedy, superficial blogger living in China’s latest province is actually offering free SEO help (There must be a catch :-)…) to anyone who wants to bring in traffic via sound and in-offensive methods.

Another SEO stunt in the works can be found by the hit-grubbers at Hao Hao and Chinalyst :-). They are sponsoring the 3rd-failed annual China Blog Awards. If you have already have a fave site you can vote for them and, more importantly, you can visit some of other blogs that you may not have cruised through yet. There is a terabyte of great stuff out there!

PPS:

Above is a way to view Blogspot (Thanks J) if you live in places like I do….One site you need to get to:

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Recently, I posted an article regarding Oiwan Lam and the absurd allegations of obscenity that have her facing a potential fine of $50,000 and a year in Hong Kong prison.

If you think it is a case that does not impact you as a blogger or as a citizen, please think again. It was a relatively benign Flickr photo that has her headed to court next month.

Recently, a staunch advocate of China NGO’s, the China Development Brief, was forced by authorities to close its Chinese edition, missionaries have been deported by the hundreds, and hundreds of thousands of blogs were blocked (or re-blocked) in the shut-downs of Blogger, Blogspot, Typepad, LiveJournal, WordPress.com and others. One voice silenced or oppressed is not a delicate rebuff of human rights: It is violent and terrifying and part of the cyber-genocide of ideas that represent and celebrate dialectical ideologies. Liberal or Conservative, no one is in a privileged class once purging becomes routine.

John Kennedy of Global Voices Online, and elsewhere in the blogsphere, has listed the salient issues involved in Oiwan’s case as demands on the Free Oiwan Lam cause group now on Facebook:

-Grant Oiwan judicial review and strike down this ridiculous case, as was done with the Chinese University student magazine and Ming Pao newspaper (see my article The Hong Kong Monkey Trials) before her.

-Make the currently unelected members of the Obscene Articles Tribunal accountable to the public.

-Demand a legal definition in Hong Kong of ‘indecent’ so that the term will no longer be abused by crusading judges and applied at their unjustified discretion.

I will be posting a link soon to Oiwan’s defense fund is at interlocals.net .…Be sure to click on the button created for Oiwan. PLEASE Drop a few dollars in the kitty, And please blog about this issue….

More:

Oiwan’s interview with the BBC
The latest information here: RC

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Christopher Axberg, publisher of the south China Morning Post (SCMP), wrote to me this morning saying that “they” liked OMBW (Christopher, I bet you say that to all the bloggers…) and included a free, albeit short-term, subscription to the online edition. He included a link to one of the funniest marketing videos of the year that begs to go viral:

All kidding aside, I think it is more than just a great marketing move on the part of the SCMP: It is a chance for them to help disseminate information that might not otherwise make it into citizen media reports–especially from the likes of starving bloggers and educators like me.

Thanks Christopher.

Related:

Fons over at China Herald chides the short-term nature of the offer….

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I have been blogroll diving again! There is a new one in town Responsible China (No, it is not an oxymoron!) and it is worth your attention: Erica Schlaikjer, a trained journalist (She has had paltry internships at: The Chicago Reporter, Crain’s Chicago Business and National Geographic. But, she has never written for OMBW, so….) one of the producers for Entrepreneur Magazine’s online radio show, The China Business Show, hosted by WS Radio, is the author.

She has a bunch of great posts up now and I picked one to showcase that I thought was interesting:

The article is on Bamboo Bikes. It caught my attention because I helped a company create a prototype of a Bamboo baseball bat last year, but it proved too durable and they opted for something that Barry Bonds could break–even off the juice. But, I digress….

According to Erica, China is home to 450 million bicycles and 4.21 million hectares of bamboo and it make sense to combine the two into something good for the environment. And it appears that designers Liakos Ariston and Jacob Prinz, who started Daedalus Custom Bamboo Bikes two years ago after drawing up designs on a napkin, feel the same. The problem is the bikes will be for Laowai or well-heeled Chinese as they cost about $1,250 each. For $1250 a Cantonese would want it to float, double as a shelter, act as a fishing rod, stand-in as an eating utensil and play bootleg MP3s and DVDs. If the truth be known, I wouldLOVE to have one of these, but at my salary it would take three months of starvation.

“The raw materials are sustainable, so potentially make less of an impact on the environment, the designers say. But that’s not the only appeal.”

‘We’ve gained a lot more respect for the material we work with because we’ve had a few accidents on them and generally riders and bikes have come out unscathed,’ said Ariston, 25 . . . .” I get the unscathed bike part, but I wonder how the rider gets a break (no pun intended) from injury.

If it gets cheaper to make it could have a future in China as Erica reports that China’s Ministry of Construction wants to restore bike lanes to their old glory.
Here are some links she posted to bamboo related projects and designers:

Bamboo Bike Project
“The project aims to examine the feasibility of implementing cargo bikes made of bamboo as a sustainable form of transportation in Africa.”

Brano Meres Engineering & Design
“This is my second home-made frame. This time I used bamboo rods connected with carbon composite joints.”

Calfee Design
“Beginning as a publicity stunt in 1996, Craig’s bamboo errand bike evolves into a well-tested new model for the general public.”

Thanks Erica and welcome to the Sphere!

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Click on the pic…Some of you may have seen this a while back, but….

Update: My jubilation was short-lived. WordPress is blocked in China again…..

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When the Oiwan Lam controversy began I predicted four things:

1. Support for her cause would be hard to muster because people might feel as though Oiwan invited trouble by publishing a picture that she knew might provoke the ire of Hong Kong Censors. Civil disobedience is not as cherished as it was in the past;
2. Support would quickly wane as the matter did not seem as urgent or foreboding as the Hao Wu case. Oiwan is facing 12 months in jail, a costly defense and a hefty fine, but she is not incarcerated at the moment;
3. Bloggers might not pass the torch, or the hat, because the issues are complicated and Hong Kong specific;
4. People would find it hard to empathize with Oiwan: Hong Kong is part of China and censorship is expected here.

EastSouthWestNorth, Rebecca McKinnon Boing Boing, Lost Laowai, Image Thief and a handful of others have done their best to explain the issues while rightfully advocating for one of their own. An advocacy group on Facebook has collected 69 members, but few calls for action have subsequently originated from western computers.

Oiwan did not invite this kind of response. She put her journalistic foot in the water and was dragged below the surface by the well-mapped but unpredictable undertow that is the Hong Kong Television and Entertainment Authority (TELA) and the Obscene Articles Tribunal (OAT). These are the same forces that roiled against a Hong Kong University student newspaper for a ridiculously benign sex survey, Michelangelo’s David in a 1995 magazine ad and Cupid and Psyche on a book cover at the most recent Hong Kong Book Fair.

The charges against Oiwan created a tremor in the blogsphere , but the aftershocks are so imperceptible that we have gone about life as usual. Some Hong Kong bloggers are taking up the cause by posting other classic art works as an act of protest and solidarity. The rest of us should also act on her behalf.

I met with John Kennedy of Global Voices Online today and he spoke again to the issues involved in Oiwan’s case that affect all of us:

• He thinks, and public opinion in Hong Kong backs him up, that the Tribunal and the TELA are antiques in need of dry storage and replacement (my sorry metaphor, not his). He thinks the Tribunal, which operates independently without reliable standards and accountability, should be elected officials that have to answer to the public.
• He feels, and again is far from alone in his opinion, that a legal and reliably quantifiable definition of “obscene” or “indecent” should be adopted.

The latter is important to all of us as it would prevent dissidents from being punished at the whim of judges with personal or political agendas.

IF blogger’s rights can be upheld in Hong Kong it can instruct and inform governments and lawmakers everywhere about the need for free speech legislation and reform. Oiwan, who has no desire to be a martyr, is every man and woman who wants to speak their mind or read another’s in cyberspace. And, as Rebecca McKinnon has said so well in her blog, Oiwan is a writer who has devoted herself to the non-profit sector most of her adult life, so she has few financial resources to assist with what will be a costly and important court battle.

Help Oiwan and help yourself with a little link love to her cause blog (Banned in Mainland China), a posting of the banner below (feel free to use my bandwidth) and by, please, donating a few dollars to her legal campaign by clicking here:

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WordPress.com is unblocked! Wikipedia is free (albeit a teeeeenie bit censored for individual items like the two “T” words…), Technorati is out of the closet!

It is almost like being back home–Well, on dial-up during a storm with a Commodore 64….But I digress….

Now if we can only get Typepad, Blogspot and a few others out of cyber-purgatory….

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The Dream:

Our dream is to travel in 2007 to every mainland province in China. During this journey, it is our intention to chronicle the everyday lives of ordinary Chinese citizens. Our motivation for the trip came from a group of women known as the League of Extraordinary Chinese Women. The LOECW was comprised of 5 women from various walks of Chinese life—wives, semi-professional women, a bookkeeper, and a student. The one thing they had in common was advanced-stage HER2 breast cancer. These women, with little access to formal education and less information from outside sources about the disease they had contracted, naturally and courageously combated their disease with friendship, enthusiasm, meditation, and what medical care they could afford.

One member of the original group has survived, and a newer, younger member has been added recently—a 22-year-old student who lost her leg to bone cancer. Both of the survivors lack the financial wherewithal to apply standard medical treatment to their illness. We devoted time and energy from our blogs and lives to raise money for members of the league. As a result of our initial efforts, we were able to extend the life of some members, and we enabled the student to purchase a prosthetic leg.

During this first effort, we began to think about other Chinese people left behind in the wake of this huge industrial growth. Around this time, we also met Thomas Stader and Laurie Mackenzie, two expats who have devoted their time, talents, and treasures to Chinese, educationally and economically left behind, by giving them access to life-changing education. Our meetings sparked Yanzhi Liu’s interest, as he was (and still is) a board member for the US-based group The Reading Tub. Because we are educators and bloggers actively involved in search engine marketing optimization and education, we sought to find a way to organize the entrepreneurial energy of the people we met and turn it into a force that would help us, and other people, realize the dreams we now hold dear.

We decided to experiment, via the Blog of Dreams, by asking students in our global internet marketing class to take a hands-on approach to global marketing by contributing to a positive world awareness of China while aiding worthy causes. Students immediately drove a brand new blog to the number 23 position (out of 75 million) in the Favorites section of Technorati, the premiere blog aggregator in the world. Students ensured that one of our blogs was nominated for and eventually won Best Asian Blog in the Annual Weblog Awards. This blog already held dozens of top ten slots in search engine slots for keywords related to China business. So, with this kind of early momentum, student commitment and huge volunteer support, we knew we could create a project that would make a difference in other people’s lives via the Internet.

The Dreamblogue is a simple concept. We will contact people through PR Web, Blogger News Network (BNN, for whom we write), Google News, Social Networks like Facebook and our volunteer network. We will also promote an Internet MEME that asks people be to share real dreams for themselves or someone else. After a specified period of time (maybe once a month or once a quarter), we’ll select a contributor who will win a prize donated by one of our charitable sponsors. We hope to give away vacations to China, scholarships for study abroad, equipment, Software and cutting edge gadgets that will appeal to our broad demographic. We want to attract a Postsecret-type (http://postsecret.blogspot.com) interest in our blog that will drive enough traffic that we can generate advertising revenue to give to educational and medical concerns. We also plan a book about China for expat and business newcomers.

The blog will use Feedburner and Blogads as its primary advertising revenue resources. The number of ads that we allow will be limited: no more than 1 ad in our feed, 1 ad in our posts, and 1 ad in our blog ads. All of the money generated from these sources will go directly from Feedburner and Blogads to the charities we support—we will never directly handle the money.

The other advertising that we will be present on the site will be for other corporations and institutions that sponsor our adventure, and those ads will be top listed display ads in the sidebar of the blog of dreams.

Any educational concerns that join us as sponsors for the trip will have direct links on our site to translated pages or individual websites that will advertise to Chinese students and more importantly, their parents. We will do all of the search engine optimization and translation and ongoing support for these.

The Blog of Dreams will have videocasts, podcasts, a China picture contest (to be turned into a coffee table book) , a weekly Chinese horoscope, weekly Chinese recipes (also to be a book), and most importantly, the daily dreams of people from around the world. In all, the Dreamblogue has been created to be a tool of understanding and a place where dreams can be spoken into reality. We also plan a book bout

Click on the stamp above and head for the Dreamblogue. The first thing you can do to help is favorite them in Technorati and then link to them if you have a blog.

ABOUT US:
Who we are:

Lonnie Hodge is a writer, educator and SEO consultant with over 20 years of experience working and living in Asia. He is a past recipient of America’s highest honor given to a poet: A National Endowment for the Arts Fellowship in Writing. Because of the Unsinkable Ms Yue’s constant inspiration via, her courage in battling cancer, Lonnie, along with David, were compelled to create The China Dreamblogue.
Lonnie has done SEO for corporations and bloggers large or small. His work for non-profit groups is done without charge. To date his clients hold over 30,000 keywords indexed in #1 positions on major search engines worldwide.
Lonnie has been a lecturer worldwide on topics related to Humor and Wellness, psychoneuroimmunology, Psychopharmacology, Personal Communication, Asian Culture, International Trade, Search Engine Optimization, Marketing, ESL and Personal Growth and Development for Universities, small and large businesses, The Kellogg Leadership Program, The Fetzer Institute and more…
He is a Professor with over thirty years of teaching experience at Universities worldwide including: Baylor University, The University of North Carolina, The U.S. Army Academy of Health Sciences (while he was a soldier during a few of the Vietnam years), The University of Maryland and Business/Technical Colleges in Asia.
He is currently one of China’s leading Trade Specialists and Consultants. He is one of only two peer- reviewed and accepted SEO specialists in China.
David DeGeest is a teacher, blogger, and educator in China who regularly assists in the editing and writing of OneManBandWidth. He holds a degree in mathematics and English from Grinnell College. He came to China as the recipient of a prestigious fellowship from Grinnell’s Office of Social Commitment. In the past year, he has edited a motivational memoir and an international Bonsai book. He has devoted his time to learning Chinese, language and literature, Martial Arts and SEO while promoting the Dreamblogue.

More information will follow tomorrow.

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Have picture of the Middle Kingdom you like and want to share with the world?

OMBW will sponsor a contest that will run all year and culminate in a coffee table book that will raise funds for China charities and the Literacy Group The Reading Tub.

It is simple:

Send your best shot of people, places or events in China to: with the information required below. We will post several shots, once a week, on OMBW and on http://blogof dreams.com where you and your friends can vote for your favorites. The top 250 will make it into the book. There is NO entry fee.

There will be prizes, yet to be decided, for the winners, links back to blogs or sites if requested, contributor copies of the coffee table book. All rights are returned to the creator upon publication and you are free to multiple submit your work to other sites, magazines or contests. First prize in each division will be an expense paid week on the road with Yanzhi and Dawei and the Dreanblogue Team during their charity and friendship tour of China

Ideally there will be three divisions:

Hobby Photographer: You take pictures for personal enjoyment and you have a shot that you would like to share with the world

Amateur: You aspire to be professional and have a bit more experience or training than do most of us in the amateur ranks

Professional: You get paid for your work, but are willing to share it with us at OMBW and the Dreablogue so we can raise a few dollars for charity

We will try to post new pictures once a week on Friday. The rules:

Make the photos as Web-friendly as possible: No more than 450 Pixels wide please. If you win we will ask for the high resolution file.

Include the following information with your email:

• Real name
• Division
• Province where picture was taken
• Name of Photo as you want it in the ALT tag
• Your location and email (not to be published)
• Your desired screen name for voting and picture tags
• A short statement giving us permission to place the picture on OMBW and The China Dreamblogue during 2006-7
• Your blog or website URL, if there is one, to which we should link the photos

There is no limit to the number of photos you can submit….
Look for the first photos next week!

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One of the best books I’ve ever read was about the close of WWII and military loyalist attempts to counter the Imperial edict to surrender. Nihon no Ichiban Nagai no Hi (“Japan’s Longest Day”) is a surprisingly frank account of the actions of military brass bent on continuing the war against Allied Forces regardless of the consequences. According to Japanese historians who compiled the book, part of the pro-military “plot” involved overtaking radio broadcast capabilities in Tokyo. Had the perpetrators been successful the war may very well have continued on in spite of the devastating Allied attacks on Tokyo, Hiroshima and Nagasaki.

Governments at war, pranksters and hacktavists today are still eyeing conventional media as part of operations meant to further their agendas. And from the planting of messages in your GPS system to psychological warfare blurbs calling for enemy surrender it is a potentially powerful tool.

Now even the most hyper-vigilant of cyber-nannies, China, has its hands full: According to The Sydney Morning Herald hackers interrupted satellite TV signals on Thursday in southern China to broadcast anti-government messages.

“Viewers complained that their TV screens went blank for nearly two hours or showed anti-government messages for 30 to 40 seconds on Tuesday evening, the Shanghai-based Xinmin Evening News said in a report on the website Sohu.com. The report didn’t describe the content of the messages that aired in Guangdong province. TV station operators told viewers that hackers may have hijacked their satellites, the report said. But a receptionist who answered the phone at a cable TV operator in Guangdong said the incident involved a satellite problem that has been fixed.”

Hong Kong’s Apple Daily, reportedly a newspaper, said the Chinese government censored news reports about the satellite interruption. Imagine that!
Time, and more information about message content, will tell us whether or not those hackers were in it for fun profit or political gain. To date, all I receive on my cell phone are SMS ads for hookers and illegal taxis and I would likely miss a broadcast on CCTV as I generally avoid watching it. But, who knows what is coming? Just last week authorities shut down a pirte TV station in Shi’an. Increasingly more sophiticated groups exploiting the Internet and emerging communication technologies are going to make for a host of long days for the cyber-com cops of the world.

Fave OMBW:

Uncensored Users:

Censored Users in the Mainland:

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I have been a it under the weather this week and busy permanently wrapping up work. So, I ask your pardon for the light postings of late. I will be back tomorrow (the first day of Golden Week) in full cyber-voice.

In the interim: I intermittently check my site status with The Great Firewall of China a site that will determine if your URL is banned in Beijing. I have found though that the site often shows me as on the outs with the censors when, in fact, my friends tell me (sometimes to their chagrin) I am still alive and well in China.

Another site that so far has been accurate in letting me know if I am being deflected by the Golden Shield is Website Pulse and their free tool.

Give it a try if you have a western based blog or website. And know that I may not be visiting you for stretches of time due to your unavailability and my desire to reside lawfully her behind the Great Firewall.

Back soon…..

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